Sunday, December 9, 2012

How To Sell Your Home The Right Way

By Anne Gilmore


For most people, homes are a prized asset or investment. However, there comes a time when a family has to sell their property, regardless of its monetary and sentimental value. For instance, a couple may need to sell their house and find a bigger one for their growing family. Whereas some people who have found a new job in a different city or place may find it essential to move to the new location for convenience.

Whatever the reason, there are common steps that you have to take when planning to sell your home. One is to plan what your marketing strategies will be. While you can advertise your property by yourself, it is often beneficial and faster to sell it with the service of trusted real estate agents as they have their own list of buyers. To improve the market value of your property, you may also consider revamping it.

Bear in mind though that renovating a home, whether small or big, involves money and other resources. If you do the project right, you can expect greater profit. On the other hand, a lousy renovation project will only cost you money and will prolong the time of selling the property. Thus, to maximize gains while minimizing expenditures, you need to employ the right people to do the job.

Likewise, it is practical to keep marketing expenditure to a minimum. Know that marketing approaches vary according to the type of property you're selling. If it's only a small house or unit, then you don't have to spend as much as you would when advertising a three-storey house or a luxurious condo. Today, it's common to spend only about one percent of the home's anticipated sales price on your marketing efforts. Still, it is your decision as the seller to spend more or less money to advertise your home.

There are many ways to market a home to potential buyers. But before creating printed ad materials or posting your house online, you need to ensure you take good pictures of your abode. Take pictures of each room, focusing on interesting details while ensuring nothing looks untidy. Throw out any clutter, repaint your walls and polish your floors. Take pictures of the exteriors also but avoid taking shots of the neighbors' homes or signs of pets. Good lighting will result in quality photos so avoid shooting into the sun or in darker parts of the house.

Selling your home is not something you can do impulsively. With the expenses and effort needed to advertise a house for sale, you need to think things thoroughly. It is best to decide clearly whether you have to let go of your investment of better keep it for your future needs.




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