Friday, June 5, 2009

Sell Your House To A Wealthy Home Buyer

By Sezai Crown

A real estate agents who is a listing agent of seller has a fiduciary, ethically and moral duty to represent seller only. By getting Exclusive Right to Sell Listing, the real estate agent is promising seller that he will live no stone unturned to market the home and find the best buyer at maximum possible market value for the home.

Wealthy home buyers want their agents to know the inside scoop on the real estate market, according to 36 % of the respondents in the Coldwell Banker's survey. Seventeen percent of the sales associates surveyed indicated that one of the necessary skills for real estate professionals working with affluent customers was the ability to provide emotional support to their clients. And according to 11 % of respondents, luxury customers want their real estate agents to establish personal rapport with their clients.

House Preparation:After you're sure about the administration side of things, get to work on your house. You need to make sure any broken bits and pieces are fixed before you even think about showing prospective buyers around. Scrub the place down, give it a paint if necessary, and generally sex the place up!

Effective Advertising:Because we're in a recession your main aim is to get a high quantity of buyers interested in your house, rather than targeting only serious, high bidding buyers. This is because you need to create a strong sense of competition in relation to your home. If buyers know that there are many others looking at the house, they'll bid higher than normal.

You need to strike up a good, original advertising campaign. When I say campaign, I don't mean that you have to spend money like they do on an election campaign! The internet provides you with plenty of free and inexpensive options, as do your local print media publications. Be creative in your advertising, and try to drum up a sense of excitement and optimism about your house.

House Staging To Impress Your Buyers:This is an old trick, but if you haven't tried it yet, maybe you could give it a shot. The basic idea is to hire a bunch of posh-looking items to place in your house to give it an upmarket look for your showing. It may sound like a rather simple technique, but you'll be surprised at how many people fall for it.

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